Week Five Day Four Of The Six Week Profit Plan

At this point, there are about ten days left in the course and we are now going to begin pulling it all together.

This is going to mean a little more work again on your part, because you are going to be writing complete letters, using each of the parts I have taught you:

  • Uncovering the pain (are you frustrated)
  • How would it feel
  • Imagine
  • Telling them you have been there (or know someone who has)
  • Why you are qualified
  • What you have created
  • What it will do for them
  • What that will result in for them
  • How it is delivered
  • Cost
  • Guarantee
  • Close
  • PS

Homework

I want you to write a complete sales letter, writing just one paragraph for each section

Until next time

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